Revista Paint & Pintura - Edição 226

ABRAFATI PREVIEW 70 | PAINT&PINTURA | Outubro 2017 The company is also emphasizing the addition of the Dianal line of acrylic resins to the Lucite portfolio, as Menezes says that both of these companies are part of Mitsubishi Rayon Corporation. “From the Dianal product line, we’re stressing the LP series of acrylic resins, which not only replaces plastisol-containing materials, but also delivers improved performance and is halogen-free. As for functional fillers, we carry the CadamGloss AG line from the company Cadam, part of the Kamin Group. Manufactured in Brazil, Cadam Gloss AG is a natural, ultrafine-particle-size kaolin designed for application in high- -gloss, semi-gloss or satin finish water-based coatings, and it reduces the amount of titanium dioxide in the formulation. Kamin LLC also has in its portfolio a range of calcined kaolins, including the Kamin 2000C and Kamin 70C lines, recommended for coatings requiring greater strength and abrasion resistance.” Menezes says that Bandeirante Brazmo continues developing Polygloss 90 for its customers. “This traditional product is used not only in solvent-based paints, but also in water-based systems as a titanium dioxide extender, imparting gloss and great hiding power to high-gloss, semi-gloss and satin-touch products. Concerning our range of solvents, we have deve- loped solvent-based formulations for the paint and coatings industry at large under the Bansis brand, which is focused on reconciling the technical, toxicological and business requirements of our customers.” BASF BASF is bringing to Abrafati 2017 its broad and diverse portfolio of solutions for the paint and coatings industry, with te- chnologies that combine sustainability, innovation and performance. “We are showcasing BASF’s expertise in developing solutions for the industry, while taking the opportunity to get closer to our existing and prospective partners,” says Antonio Lacerda, senior vice president of Chemicals and Performance Products for South America. From its Coatings & Construction business, Lacerda says that BASF is introducing innovative and optimized solutions in the way of rheology agents for decorative paints, dispersions for road-marking products, and new light stabilizers, among other novel developments aimed at providing better cost-benefit ratios. “The Colors & Effects global brand is going to launch pigments for industrial, decorative and automotive coatings, and to introduce its cool pigments, which foster the reflection of sunlight. Standard (BA, GAA, 2EHA, MA) and specialty (TBA, TBMA, BEPEGMA) monomers for paint formula- tions are also going to be in the spotlight.” BIRLA CARBON Birla Carbon provides Raven 5000 Ultra II, the highest-jetness carbon black on the market, which is actually the standard for automotive coatings, according to Douglas Silva Araujo, SBB sales coordinator in Brazil. “For Abrafati 2017, we are in- troducing Raven 1185 Ultra, a surface modified carbon black featuring high jetness and easy dispersion for use in industrial and architectural coatings and premium quality inks. Raven 1185 Ultra is designed with a high structure to aid in a faster, more complete dispersionwhile its surfacemodification provides the desired viscosity and dispersion stability. This product finds its main applications in decorative and industrial paints and coatings, PU/PVC pastes, UV inks, sheetfed, heatset and offset printing inks, and digital toners, as well as food-contact and skin-contact applications.” Araujo says that Birla Carbon is the world’s leading sustainable manufacturer and supplier of carbon black additives. “Our global presence ensures that our carbon black is of the highest quality worldwide, delivering a consistent product wherever our customers are. Our specialty carbon black solutions provide black coloration and exceptional properties, including UV protection, as well as viscosity and conductivity that drastically improve the appearance and function of all kinds of paints and coatings. It is worth pointing out that Birla Carbon has been recognized with the ‘Golden Peacock Global Award for Sustainability’, from the ‘Institute of Directors’, in India, at an event held in London on October 18, 2016. The award was in recognition of Birla Carbon’s continued efforts towards achieving sustainable operations.” BOMIX Thanks to high investments in research and development that result in the best solutions, Bomix is launching a ground- breaking product in Brazil, according to its sales director Alexandre Rosario. “Innovation and excellence are in Bomix’s DNA. Bomix has participated in market transformations for 20 years, providing the industry with state-of-the-art plastic containers. Visit our booth and get to know our premium container that will truly revolutionize the paint market.”