Revista Paint & Pintura - Edição 219

CLIPPING 10 | PAINT&PINTURA |Março2017 properties.Havingcompletedthosechanges,theydecided itwas time tosubscribe to theABRAFATI (short inPortu- guese for Brazilian Association of Paint Manufacturers) QualityProgram, and theyarenowcertifiedmembersof theassociation. Irajá director Carlos Paulo Kroschinsky Júnior, better knownasCacá, is fullysatisfied that the investmentsand changesmade inthepastseveralyearshaveyieldedgood results.“Whilemanyhaveseenfall inbusiness inanumber ofmarkets inBrazil,we’vepulledoffa 10-percentgrowth rate for 2016. We attribute that success to the changes wemade not only in our formulations, but also in our sales andmarketing teams. For thenext fewyears,we’ll continue investing in improvements sowe can stay on thesamepath.We’vealsoseen rapidgrowth inour stan- dard line, andwe’reworking towards achievinga similar performancewith our premium products in the coming years,”saysCacá. PERSONALITY -AFAMILYSTORY CMPpresidentattains50yearsofhiscareercelebratinga successstory in thesteel can industry. Atrajectoryspanning50yearsbeingtoldat justonecom- pany. This sumsup the career of JoséVilleladeAndrade Neto, president at Companhia Metalgráphica Paulista (CMP), who joined the company in 1967 andhas helped tomake ita leadingpaintcanmanufacturer inBrazil.“My careerhasbeena lifetimeatCMP.Because it’safamily-run business, Iwaspracticallybornandraised inthis industry, where I startedoutearlyat 18,”he tells. Having receivedadegree inEconomics in 1972 fromUni- versidadedeSãoPaulo (USP), Villela takesprideand joy in tellinghow it all happened at his family-run company. “CMPwas founded in 1924bymygrandfatherLincolnde Azevedo—thefatherofmymotherMariaReginaAzevedo VilleladeAndrade—,who’ddecidedtomakehisowncan forhisdairybusiness,especiallybuttercans. In1940myfa- therJoséVilleladeAndradeJuniormarriedmymum,who wasoneof theCMPheirs, andCMPwasnearlyapublicly heldcompanyatthattime,witharound200shareholders. Thereupon,mydadstartedbuyingsharesuntilhewound upacquiringa 100-percent stake in thecompany.” Villela says his father entered into a partnership with the dairy company Vigor in 1960. “My dad was class act. Hewas president of theNational Confederationof Industry (CNI) andpresident emeritus at the SãoPaulo State Industries Federation (FIESP), he contributed to the trade learning servicesSesi andSenai, andhehad lotsof knowledge and connections. He eventually offered Vigor a 20-percent stake inCMP. The resultingpartnership lasted 10 years, afterwhichperiodCMPbecame a 100-percent family- -runbusiness.Mymother currently holds amajority stake in our company, or80percent, and the remaining20percent is mine,”Villelaconcludes. EQUIPMENT - GRINDINGSYSTEMS TECHNOLOGY TheGermangroupNeuman&Esser,whichboastsmore than 180yearsof existence, isengaged in thebusinessofbuilding grindingandclassifyingsystems,particularlypendulum roller mills. “Our impact classifiermills are extensively used in the paintandcoatings industry,bysuppliersofsoftminerals,such as talc, gypsum, calciumcarbonate, andalso in thecosmetic, foodandchemical industries(pigments,resins,plastics,etc.),” says salesengineerRoquedeMoraesMendesTorres. Thecompany locallyprovidesfullcustomersupportasapoint of difference, coveringeverything from sellingequipment to providingsparepartsandtechnicalservicesdirectlyfromBelo Horizonte,MinasGerais. “Wealsohaveawholedepartment dedicated to research and development, whose efforts are focusedonnewtechnologiesdesignedto improveprocesseffi- cienciesandreducebothenergyconsumptionandproduction costs. Inaddition,wehaveour Test Center inBeloHorizonte equippedwithaPM00pendulumrollermill (laboratoryscale), aswell asa lab inGermanyequippedwithan impactclassifier grinder,where testsare runonvarious rawmaterials so that we can assess productivity and determine themachine size thatbest suitseachcustomer,”Torres remarks. Neuman&Essermanufacturespendulum rollermills forgrin- dingnon-metallicmineralsratedupto7Mohs inhardness,such asbentonite,barite,phosphaticrock,fertilizersand limestone, aswellas impactclassifiermills,allofwhichcandeliveroutputs ranging from 17kilograms toasmuchas 10 tonsperhour, ty- picallyusinga100to1200mesh, formanufacturersofpowder coatingsandsuppliersofsoftminerals.“Thecoatings industry ismostcertainlyoneofourmajornichemarkets,andwehave several registeredpatents that helpus achieve leadership in theglobalmarket.” For the powder coatingsmarket, Neuman& Esser provides impact rollermills,while itspendulumclassifiermillsareused for grinding carbonates, which are rawmaterials required for producing liquidpaints. “Wedevelop equipment for low energy consumptionand for easy cleaningandmaintenance withaviewtowidening itsavailabilityandminimizingclean-up down times,”Torresconcludes.